The Connecticut Coalition for Achievement Now (ConnCAN) is an advocacy organization dedicated to closing the achievement gap in Connecticut’s education system. ConnCAN approached GBPR for assistance in raising the organization’s profile in Connecticut, as well as creating public awareness and support of its mission. GBPR designed and executed an extensive media relations campaign with the goal of educating public policy decision-makers and the general public about the importance of charter schools in closing the achievement gap. GBPR helped ConnCAN articulate the case for charter school expansion and publicly celebrate the success stories of individual students, neighborhoods and communities. With support and counsel from GBPR, ConnCAN successfully drove legislation that increased the per-pupil amount of state funding given to charter schools, and for the first time allowed Connecticut’s public charter schools to qualify for state school construction funding.