Preston Gateway Partners (PGP), comprised of Renova Partners, LLC, Prudential Real Estate Investors, Inc. and LNR Property, turned to GBPR for communications support of its proposal to redevelop the site of the former Norwich Hospital in Preston, CT. PGP’s innovative design incorporated office space and residential, shopping, dining and recreational assets which included a public golf course and marina, all while preserving key historical assets. Working with leading members of the PGP team, GBPR developed a strategic communications plan that included media outreach, voter identification, direct mail and referendum management. A key element of the plan included communicating to policymakers the team’s unique expertise in remediating hazardous materials in environmentally sensitive real estate developments. As a result of GBPR’s comprehensive strategy, PGP was able to communicate the merits of its proposal with residents, business and community leaders, and elected officials.