Frontier Communications is a Connecticut-based national cable and Internet provider with operations in 29 states. When Frontier entered the Connecticut market as a service provider in October 2014, GBPR was retained to assist the company with a strategic market entry campaign. GBPR managed external communications for its Connecticut region. In addition to securing media coverage for Frontier’s product and service advances, personnel announcements, and local philanthropic initiatives GBPR assisted in the planning and execution of events, and conducted outreach to key external stakeholders on behalf of the company.