The Connecticut Clean Energy Fund (CCEF) is a quasi-public agency with the mission to develop, invest in and promote clean energy, and to help Connecticut residents learn more about the resulting benefits. GBPR was retained by CCEF to raise awareness of the fund’s track record of successful investments, which have helped to advance Connecticut’s clean energy objectives. Working with CCEF’s leadership, GBPR developed a public relations campaign using outreach to local, state and national media and trade publications to announce program initiatives and milestones. GBPR also drafted and placed op-eds and coordinated editorial board meetings with major daily newspapers in Connecticut. The integration of these various tactics generated significant media coverage for the fund and enhanced overall awareness among journalists, policymakers and residents of CCEF’s leadership in the development of clean, sustainable energy in Connecticut.