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Category Archives: Senior Living

Regulatory Challenges

June 13, 2018Senior LivingBy Gaffney Bennett Public Relations

GBPR has extensive experience helping senior living and healthcare organizations who face regulatory challenges communicate effectively, including responding to adverse ratings from regulators. We have also undertaken successful public affairs communications campaigns to ensure positive …

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June 13, 2018Senior LivingBy Gaffney Bennett Public Relations

Community Relations

June 13, 2018Senior LivingBy Gaffney Bennett Public Relations

The relationship between your senior living organization and the greater community offers an opportunity to reinforce your status as a good neighbor and positive local contributor. GBPR successfully develops and executes community relations programs including:

…

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June 13, 2018Senior LivingBy Gaffney Bennett Public Relations

Internal Communications & Strategy

June 13, 2018Senior LivingBy Gaffney Bennett Public Relations

Many senior living organizations’ best brand ambassadors are their leaders and staff.  Effective internal communications will highlight your organization’s values, boost morale and productivity, and encourage teamwork.  We have the experience to keep your staff …

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June 13, 2018Senior LivingBy Gaffney Bennett Public Relations

Crisis Communications

June 13, 2018Senior LivingBy Gaffney Bennett Public Relations

The timeliness, accuracy and transparency with which an organization responds to a crisis can have long-term consequences for the organization’s brand.  From labor challenges to workplace violence, GBPR has helped senior living leaders effectively navigate …

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June 13, 2018Senior LivingBy Gaffney Bennett Public Relations

Media Relations

June 13, 2018Senior LivingBy Gaffney Bennett Public Relations

Our strong relationships with local, regional and national media outlets enable us to provide solid opportunities for our senior living clients to tell their story.  Our media relations services include:

Developing key messages
Creating media …

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June 13, 2018Senior LivingBy Gaffney Bennett Public Relations
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About Us


Gaffney Bennett PR is a strategic communications and corporate affairs firm that supports clients across four practice areas: Public Relations; Crisis Management; Public Affairs & Issues Management; and Transactions & Special Situations. The firm maintains offices in Connecticut and New York City.
Core Practice Areas
  • Public Relations
  • Crisis Management
  • Public Affairs & Issues Management
  • Transactions & Special Situations
  • Additional Services
Latest News & Updates
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Email: info@gbpr.com

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